Keep customers
Blogs and newsletters. Found by new customers, remembered by old ones.
Blogs and newsletters are the two kinds of writing that bring customers to your shop and back again. Blog posts answer the questions people ask Google and AI, such as recipes, guides and what to buy for Eid; newsletters go to the customers you already have, with new stock, offers and the dates that matter. We write both, every month.
Templates we built for each trade, filmed working on a phone. Names and logos hidden.
What you get
Written every month. In your voice.
Planned around your products, your customers and the big dates of the year.
01
Recipes
Dishes made with what you sell, each one linked to the products in it.
02
Buying guides
Which cut, which rice and which size: the questions people ask at the counter.
03
Ramadan, Eid and Qurbani
Timetables, menus and order dates, out before the rush.
04
Written for search and AI
Clear answers, headings and sources that Google and AI assistants can quote.
05
Monthly newsletter
New stock, offers and dates, sent to your own customer list.
06
See what works
Opens, clicks and orders from every email, in your monthly report.
How it works
A plan for the year. Written every month.
You check it. We write it, post it and send it.
Plan
A year of topics around your products and the big dates.
One callWrite
Posts and the newsletter written and laid out.
Every monthCheck
You read it first, and nothing goes out without your yes.
Your sign-offPublish and send
Posts go live and the newsletter goes to your list.
Same weekReport
What was read, clicked and ordered.
Every monthYou never have to
- Stare at a blank page.
- Pay an app to reach your own customers.
Want to see posts we have written? Ask Adam.
First posts and newsletter in the first monthQuestions
Blogs and newsletters: what owners ask.
Do blogs really bring customers to a local shop?
Yes. Every clear answer is another way into your shop from Google and AI answers, and every post links to what you sell.
How often should a shop post blogs?
Usually two to four posts a month, with more before Ramadan, Eid and Qurbani, when people search most.
What would you write about for my shop?
The questions your customers already ask at the counter: recipes, how much to buy, which cut or which rice, and the dates of the year.
Is a newsletter worth it for a small shop?
Yes. Customers drift away because they forget, not because they were unhappy, and a short monthly email brings them back at no cost per order.
Can I start a newsletter with no customer list?
Yes. Most shops start with none, and your website and counter collect sign-ups from the first order.
Which email tool do you use for newsletters?
Usually Shopify Email, which is free to start. It is set up in your name, so the list is always yours.
Will ChatGPT or Google AI quote my blog posts?
They can. AI answers quote pages that answer plainly, with facts and sources, and we write every post that way.
Do I have to write anything myself?
No. We write each post in your voice, and you check it before it goes out.
When do the first posts and newsletter go out?
In the first month. We plan a year of topics on one call, you check every post, and it goes out the same week.
Talk to us
Ring Adam, or leave your number.
Tell us what you sell and who buys it. Adam will send you the first month of topics, so you can see the plan before you decide. We are at Listerhills Science Park, Bradford BD7 1HR. We work in person across Bradford and West Yorkshire, and anywhere in the UK by phone, WhatsApp and video call.